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The Aggregation of Marginal Gains

11.06.24

We can’t think of a better way to describe how S Squared will help your university realise additional surplus.

David Brailsford, the director for British Cycling and general manager of cycling’s Team Sky, coined this phrase. His approach to performance development involved making small, continuous improvements across all aspects of the team.

By focusing on incremental gains, he turned the British cycling team from a laughingstock into a dominant force for 17 years. At S Squared, we apply the same relentless precision to reviewing the fee for each of your programs. We analyse each program against its unique competitor set, identifying the optimal fee point. These seemingly small adjustments, when aggregated, result in millions of pounds in additional surplus.

Curious about how we can achieve this for your university? Let’s connect! Reach out to us, and let’s discuss how S Squared can help you realize substantial gains.

Dr Julian Westwood

Dr Julian Westwood

Director (Strategy)

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